Starter Kits
Mascara Demystified
Finish your look with lashes that make your eyes flash across the room.
The #1 thing to do before you leave the house – your mascara! It's a very important step that will make you not only look more awake and fresh but also a little bit finished. In this collection you have everything you need to get the thickest, longest, most amazing lashes you have ever had! Comes with the award-winning Volumizing Mascara, the Waterproof Volumizing Mascara, and a double-ended brush/comb! This fab tool is essential for shaping brows and separating lashes so that you can always put your best face forward!
When you're applying, Mallynistas, always start at the base and wiggle the wand, from lash line to the tip. Two coats is all you need but feel free to apply more to get the lash look you love! And don't forget your bottom lashes! Apply one coat on the bottom to really frame your whole eye and finish off the look! Perfect!
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As a makeup artist, I have spent my life perfecting the look of a gorgeous, full, luxurious lash. There are lots of tricks that I do when building a beautiful lash, but definitely my fave is this: after applying a coat of mascara that I get from Italy, I dust a special powder that I get from the Orient on the lashes that makes them thick, voluminous, and super dark. Then, another coat of the Italian mascara. Then, I comb through with a crazy expensive diamond-cut lash comb from Paris. Then, more mascara from Italy. Then, more powder from the Orient. Then, the lash comb from Paris...whew! I'm exhausted just writing it! I thought there had to be a better way. We all deserve to have these fabulous International lashes, but without the drama and all the work.
That's why I developed my Mally Beauty Volumizing and Waterproof Volumizing Mascaras! All of the work and luxurious components in one swipe of a brush! Super easy... just apply as usual and hit the road. Don't forget to wiggle a little at the base to really make those lashes thick at the lashline for super definition. And then, pull through... don't forget to hit the very tip.
How do you choose between Volumizing and Waterproof Volumizing? It's easy! We use the waterproof formula for those times when we need a little more staying power from our mascara. Whether we are laughing until we cry; swimming; or running through waterfalls, we want to make sure our mascara isn't going to go anywhere. And it won't... trust me! Something else that is so fantastic about Volumizing Waterproof mascara is that it is so fierce with holding a curl. Simply curl your lashes gently before applying and you will be batting those lashes all day long.
Lastly, to perfect those peepers, I've included a special tool that is ideal for finishing the look. Take the double-ended brow/lash comb and when the mascara is dry comb thru lashes to gently separate if needed. Use the brush end to shape and smooth your brows. Voila, you've got groomed and gorgois eyes that are ready to go!
Mascara is such an important step in making you look awake and fresh. With these products, you'll have all you need to complete your look and feel fantastic as you walk out the door to tackle the world!
Mascara Ingredients: Water (Aqua Purificata) Purified, Synthetic Beeswax, Paraffin, Stearic Acid, Acacia Senegal Gum, Triethanolamine, Butylene Glycol, Copernicia Cerifera (Carnauba) Wax, Glyceryl Stearate, Polybutene, Tricontanyl PVP, Phenoxyethanol, Hydroxyethylcellulose, Methylparaben, Propylparaben, Polyquaternium-65, Hydrolyzed Rhodophycea Extract
May Contain: Mica (CI 77019), Titanium Dioxide (CI 77891), Iron Oxides (CI 77491,CI 77492, CI 77499), Carmine (CI75470), Ultramarines (CI 77007), Ferric Ferrocyanide (CI 77510), Ferric Ammonium Ferrocyanide, Chromium Oxide Greens (CI 77288), Chromium Hydroxide Greens (CI 77289)